About Us

Pukka Insure is a Gibraltar based MGA (Managing General Agent) which provides a range of insurance products and services to customers who have been overlooked, unfairly discriminated against or poorly serviced by the existing insurance market.

While some insurers may decline cover altogether due to a conviction or a claim, our dedicated underwriting team look more closely at a customer’s driving history.  Moving away from the one-size-fits-all approach of standard system-driven, accept/decline underwriting rules, we offer a bespoke underwriting process.  We give special consideration to drivers who have taken positive action to improve their risk profile since their last accident or conviction.

We don't expect our customers to have a claim or conviction free driving history, but we do expect them to be honest about it.  Our business model promotes an ethical and inclusive ethos for our customers.  Our expertise is in controlling the severity of claims and the implementation of robust fraud detection strategies, producing savings which can then be passed on to our customers.

Another advantage of insuring with Pukka Insure is our Accident Notification App, which streamlines the claim process and provides access to immediate claims assistance.  By promoting a quick and efficient response to a notification of a claim, we are able to improve service levels in addition to offering a £150 reduction on the policy excess, if the claim is reported via the App at the time of the accident.

Read More Find out more about us

Why Pukka?

Designed for commercial vehicle drivers based in the UK (excluding Northern Ireland and the Channel Islands), the product offers Comprehensive or Third Party Fire and Theft cover for vans up to £50,000 in value, with flexible excess options to suit you.

Cover is available for vans with various types of modification, such as signwriting or internal racking so talk to your broker about your specific requirements as we will always try to accommodate your specific requirements.

In the unlikely event of a claim you will benefit from a UK based claims service that will quickly identify all parties involved in the accident and take control to get the claim settled as efficiently as possible, minimising any losses and mitigating where appropriate any costs attached to your claim.

If you need us we will be here to answer your questions in plain English whether it's a query on your policy, need to increase or change the level of cover you have in place or to assist you through a claim.  

Our Product

Commercial Vehicle

Read more

Make a Claim

24 hour Reporting.

Read more


Frequently Asked Questions.

Read more

Broker Partners

Pukka look at insurance differently. Our Unique culture driven through our Founder and Chairman Sam White, promotes a culture of honesty and transparency - these are qualities we aim for through our chosen distribution partners.

Find out more

Make a Claim

Call the claims administrators on

0800 240 4988

Call the claims administrators about an existing claim on

0800 240 4988

Windscreen only claims

0800 240 4993